Privacy Policy

Last updated: 11 October 2026

About this policy

Butterfly operates butterflymart.in. This page explains how information may be collected, used, stored and shared when you browse our store, contact us or place an order.

Information we may collect

Contact and delivery details: name, email, phone, billing and shipping address.
Order information: items purchased, order history, payment status and details needed to support your order.
Messages: information you share with customer support or in reviews and enquiries.
Device and usage data: browser, device, pages visited, cookies and similar technologies used for functionality, security, analytics or marketing where enabled.

Payment card or bank credentials are handled by the relevant payment provider. Do not send passwords or OTPs to us by email.

How we use information

We use information to process and deliver orders, handle payment or COD where available, provide tracking and support, prevent fraud, maintain and improve the store, meet legal/accounting obligations and send marketing messages where permitted and consistent with your preferences.

When information is shared

We may share necessary information with Shopify and store technology providers, payment processors, delivery partners, customer-support tools, analytics or marketing providers where enabled, professional advisers and public authorities where legally required. We do not publish private order or contact details for general access.

Cookies

Cookies may keep the cart and store working, remember preferences, measure performance and support marketing tools. Browser settings may let you manage cookies; disabling some may affect store functions.

Retention and security

We retain information as reasonably needed to fulfil these purposes, comply with legal and accounting requirements, resolve disputes and enforce agreements. We use reasonable safeguards, but internet transmission and storage cannot be guaranteed completely secure.

Your choices

You may contact us to request access to, correction of or deletion of personal information, or to change eligible marketing preferences. We may need to verify your identity and retain some records where law requires or permits.

Children and changes

Our store is intended for shoppers making purchases with appropriate adult involvement. We do not knowingly seek unnecessary personal information directly from children. We may update this policy as our practices or applicable requirements change.